Friday, April 18, 2008

AZCentral.com (Arizona Republic) Writes About Tesco and Fresh & Easy; Some Readers 'Talk Back'


AZcentral.com, the online version of the Arizona Republic newspaper, has a piece by writer Catherine Creno today about Tesco's report of it's $5.5 billion worldwide corporate profit for the fiscal year ended February 23, 2008, which the company reported on Tuesday and we covered extensively.

The story also discusses Tesco's Fresh & Easy USA Neighborhood Market small-format, convenience-oriented, basic grocery and fresh foods format grocery markets.

Tesco currently has 11 Fresh & Easy grocery stores in Arizona. And, as we reported here (the second piece from the top) yesterday, plans on opening ten new stores in the Phoenix/Easy Valley Metropolitan region, along with four more already set to open soon. This will bring to 25 the number of Fresh & Easy Neighborhood Market grocery markets in the region to date.

There currently are 61 Fresh & Easy grocery stores in the three Western U.S. states of California (Southern), Arizona and Nevada.

Since Arizona in general--and the Phoenix Metro region in particular--is one of Tesco's three target market regions at present (along with Southern California and the Metro Las Vegas, Nevada region) we like to bring our readers stories and reader comments from those three regions whenever we can.

Do note that in addition to the piece in AZcentral.com, there a some reader (and consumer) comments at the end of the story. Such comments from consumers and potential or current Fresh & Easy shoppers are always insightful to read.

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