A Natural & Organic Kind of Thing: Finding Love at Whole Foods Market

Whole Foods Market is famous for offering nearly everything under the sun that's natural and organic, from fresh foods and grocery products to beer, wine and clothing made from organic cotton, all with a focus on customer service.

But despite being a foremost expert in hooking up shoppers with all things natural and organic, Whole Foods Market hasn't in the 30-years it's been around been able to figure out how to offer one of the most natural and organic aspects of life - love - in its 304 stores in the United States, Canada and the United Kingdom ... until today.

That's right, today the Austin, Texas-based natural-organic grocery chain is announcing in the must-view video at top that love - a natural and organic process that's a bit harder to explain than organic farming, for example - is now available at Whole Foods Market. And like all things at Whole Foods, finding love is a team effort, even on April Fool's Day.